SMARTER Goals

An Interesting Insight That Is Valuable To Anyone Who Wants To Be Legendary

I recently saw a post from a friend, Lidia Chmel, about another person’s work, Tim Brownson.

Quick thanks to Lidia for posting about this and bringing it to my attention, and Tim for coming up with the idea!

Most of us have heard about SMART goals (which I’ll still explain in case you’re forgetful like I am!).

However, according to many, SMART goals simply aren’t enough.

This is something I would personally agree with — the world needs more!

This is where Tim Brownson has added some interesting aspects to the acronym, saying that we need SMARTER goals.

Let’s dive into what these are!

S

The first thing goals need to be is Specific.

You want to do something great — awesome!

But what does that actually mean?

So often the things we want to do in the world are extremely vague.

For instance — I want to increase Revenue.

But what does that really mean?

Are you looking for a 1% increase or a 500% increase?