Make Your Business R.U.R.

3 Easy Opportunities That Are Regularly Missed

Most businesses fail in the first 5 years.

Significantly more fail in the next 5 years.

However, there is an opportunity that is regularly missed by so many businesses.

I was speaking with some clients about this and we created the acronym R.U.R.

These 3 things can bring brand new life into a business when most people think they are running out of options.

So, how do you make your business R.U.R.?

Resell

Often in business, people are great at getting a first sale.

However, that is where the interaction often ends.

Only ONE sale.

However, once you’ve done the work of getting that first sale, most of the time customers are more likely to buy from you again (unless of course, the first experience was bad).

There is a coffee shop that is down the road from me that I frequently buy from.

I could go looking for another coffee shop, there’s no shortage of them in my area.

Yet, many mornings I find myself at the same shop.

Why?